Publishing Principles
At SBCAN Search Marketing, we focus on delivering practical, performance-driven marketing strategies for service-based businesses. We write and publish content to educate and empower business owners and marketing managers about paid media, advertising best practices, and campaign performance. Our content is tailored to decision-makers in industries like home improvement, healthcare, financial services, and eCommerce who are looking to drive measurable results from their ad spend. We value transparency, data-backed insights, and actionable guidance.
Ownership / Funding Information
SBCAN Search Marketing is an independently owned digital marketing agency founded by Sofia Cancino and registered as an S-Corp in California. We do not receive external funding, grants, or sponsorships. All operational and content decisions are made internally and reflect the experience and expertise of our team.
Actionable Feedback Policy
We welcome constructive feedback from clients, collaborators, and readers of our website. If you have a suggestion, correction, or concern about any content or service we provide, please contact us at admin@sbcanmarketing.com. We aim to respond to all inquiries within 3–5 business days. Our approach prioritizes clarity, respect, and transparency in all feedback exchanges.
Corrections Policy
While we strive for accuracy in all of our published content, errors may occasionally occur. If you notice inaccurate or outdated information, please notify us by emailing admin@sbcanmarketing.com. Corrections will be made promptly, and a revision note will be added if the change significantly affects the original context or meaning.
Ethics Policy
At SBCAN Search Marketing, we uphold high ethical standards in all aspects of our work. This includes transparency in client communications, honesty in reporting, compliance with advertising policies, and respectful behavior in all professional settings. We do not engage in misleading marketing practices and are committed to responsible data handling and performance reporting.
Diversity Policy
We are committed to diversity and inclusion in both our content and our client work. Our editorial perspective is inclusive and respectful of diverse voices, experiences, and industries. We actively avoid language or imagery that may perpetuate bias or exclusion and aim to represent a broad spectrum of industries, backgrounds, and business models in the content we produce.
Diversity Staffing Report
SBCAN Search Marketing believes in creating opportunities across diverse communities. We work with freelance professionals from a variety of backgrounds, including international contractors, and we prioritize fair hiring practices. We do not discriminate on the basis of race, gender, sexual orientation, religion, or disability. Our hiring and subcontracting practices focus on skill, experience, and collaboration.